WooCommerce vs. Shopify: The Clear Winner

Shopify Vs WooCommerce

In the bustling world of e-commerce platforms, two giants stand out: WooCommerce and Shopify. Both offer a plethora of features to create and manage online stores efficiently. However, when it comes to flexibility, control, and long-term sustainability, WooCommerce emerges as the clear winner. Let’s delve deeper into why WooCommerce is the ultimate choice for your […]

7 Reasons Why Your Business Should Embrace AI

7 Reasons Why Your Business Should Embrace AI - HITS

Are you maximising the potential of artificial intelligence (AI) in your business operations? Much like scrutinising Google Analytics for website performance, integrating AI into your business can uncover insights and efficiencies you never knew existed. Let’s delve into seven compelling reasons why your business should embrace AI and how it can revolutionise your operations. 1. […]

7 Reasons Why Your Website Isn’t Working & Fixes

7 Reasons Why Your Website Is Not Working

How often are you looking at your Google Analytics, trying to find out which pages are being viewed the most or what content is engaging people and getting them to spend more time on your site? It’s easy for me to say ‘get more traffic,’ but that doesn’t address the underlying issues of how your […]

5 Reasons Why Google Reviews Are Important

5 Reasons Why Google Reviews Are Important

What’s the value of a Google review to you? It may not seem like much, but a simple review on the world’s top search engine site can be the difference if you’re at the top of a search engine page or the bottom when internet goers are searching for companies in your vertical. In addition, […]

Our Top Free Stock Photography Sites

Our Top Free Stock Photography Sites - HITS

If there’s one element which is often overlooked when it comes to creating an impactful new website, it’s photography. Specifically the need for great images that support the brand and help sell services or products. This omission is often due to the misconception that it’s the responsibility of the web design agency to source images […]

The Ultimate Web Design Glossary

The Ultimate Web Design Glossary

This web design glossary is primarily written for client purposes. It introduces lots of the technology and ideas related to our industry and the overlapping disciplines that you’ll need to know about. It’s pretty comprehensive but by no means complete, if there’s anything we should add just let us know. It’s not an entertaining read, […]

Why Consistent Branding Is So Important!

Brand Awareness - HITS

You hear it all the time. Companies talk about having a consistent brand. They talk about brand recognition and how it will take them to the top. But what does all this mean? In this article, we will look into why branding is essential and how you can use it to your advantage with your […]

Moving Your Retail Business Online – Ecommerce

Moving Your Retail Business Online - Ecommerce

For the retail industry, any economic downturn has its casualties. But COVID-19 has wreaked a particular sort of havoc on face-to-face retail, effectively grinding it to a complete halt. So, with the exponential rise in Ecommerce sales, a boom in social media usage and hundreds of big brands collapsing under the strain, are we entering […]

Google Analytics 4 – Should You Make The Switch?

GA4 News Graphic

Google Analytics 4 (GA4) is very different to the previous version of Google Analytics (GA), also known as Universal Analytics (UA) and has an entirely different User Interface (UI). It will also give you time to gather the same data you are currently reporting on in UA, allowing you to compare data from GA4 to […]

What Is SEO?

What Is Seo? - HITS

SEO stands for “Search Engine Optimization.” In simple terms, it means the process of improving your site to increase its visibility for relevant searches. The better visibility your pages have in search results, the more likely you will gain attention and attract prospective and existing customers to your business website. How Does SEO Work? Search […]